Description
Customer Data Platform Japan Book New F/S. Country Japan. Publisher SHOEISHA. Author Martin Kihn, Chris O'Hara. Language Japanese. ☆ For U.S. buyers, customs duties and related fees are already included in the item price, so nothing will be charged on delivery. ☆ For buyers outside the U.S., the price may appear higher due to this adjustment. If you are considering a purchase, please feel free to send us an offer. A Customer Data Platform (CDP) is a crucial business infrastructure in the digital age. This book explains how to implement one and the concepts of managing and utilizing data to improve the customer experience. The two authors are experts from Salesforce.com in the United States. Based on cutting-edge experience and insights in U.S. digital business, this book introduces how to properly manage customer data obtained through complex channels ranging from B2B customers, online customers, and physical stores to e-commerce, apps, and social media. Recommended for business leaders considering DX initiatives, marketers driving digital marketing, and IT professionals involved in customer data management systems. Title カスタマーデータプラットフォーム Customer Data Platform Author Martin Kihn, Chris O'Hara Publisher SHOEISHA, ISBN-10 4798174513 ISBN-13 9784798174518 Number of Pages 336 Pages Size About 2.6 X 15.1 X 21cm/0.46kg Release date February 7,2022 ※This date is a day it goes on sale, and it is not a guarantee that our selling item is first edition. We will ship a latest edition which is on sale. Language Japanese Country Japan Condition Brand New A new, unread, unused book in perfect condition with no missing or damaged pages. We ship all items Fedex with track & trace service basically but we may change depending on the situation. Depending on the situation at the time, we may ship by international e-packet, EMS, or other methods. Items will ship within 5 business days after receiving cleared payment. We accept returns on unopened items within a month (30 days ). In principle, please note that we are not responsible for return shipping costs unless the return is a result of an error on our part. For U.S. buyers, the item price already reflects applicable import duties and related fees, so no additional charges will be required upon delivery. For buyers outside the U.S., import duties, taxes, and charges may apply depending on the destination country and eBay’s checkout process. If such charges are not included at checkout, they are the buyer’s responsibility. Please check with your country’s customs office prior to bidding or buying.