Etnocentrismo dei consumatori in Scozia by Foteini Skoura (Italian) Paperback Bo-image

Etnocentrismo dei consumatori in Scozia by Foteini Skoura (Italian) Paperback Bo

$ 46.37

Author: Foteini Skoura ISBN: 9786208843434 Format: Paperback ISBN-13: 9786208843434 Book Title: Etnocentrismo dei consumatori in Scozia Type: NA Language: Italian gtin13: 9786208843434 Publication Name: NA

Description

Etnocentrismo dei consumatori in Scozia by Foteini Skoura Estimated delivery 3-12 business days Format Paperback Condition Brand New Description La continua evoluzione della tecnologia e l'aumento del livello di globalizzazione hanno portato molte aziende a riconsiderare ciò che influenza le decisioni dei consumatori e ad approfondire le ragioni nascoste dietro ogni scelta. Una caratteristica che differenzia i consumatori e influenza le loro scelte e decisioni è il loro background culturale. Di conseguenza, l'esistenza di contesti culturali diversi ha creato nel corso degli anni molteplici ostacoli per i professionisti del marketing. L'etnocentrismo dei consumatori, l'effetto del paese d'origine e il criterio di auto-riferimento sono tre delle questioni più cruciali che emergono quando si ha a che fare con persone che vivono in paesi diversi. Tutti questi fenomeni influenzano in modo senza precedenti il modo in cui le persone vedono i prodotti nazionali ed esteri, nonché il modo in cui scelgono e decidono quali prodotti acquistare. Esaminando queste questioni, i marketer possono trasformare i loro effetti collaterali in punti di forza per essere competitivi e avere successo. L'obiettivo di questo libro è quello di esaminare queste questioni a livello nazionale (Scozia), per comprendere come le persone di un paese si sentono nei confronti dei propri prodotti e di quelli stranieri e per scoprire modi per ridurre al minimo gli effetti di questi fenomeni in modo da aumentare le vendite. Details ISBN 620884343X ISBN-13 9786208843434 Title Etnocentrismo dei consumatori in Scozia Author Foteini Skoura Format Paperback Year 2025 Pages 88 Publisher Edizioni Sapienza GE_Item_ID:173941860; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys

  1. Seller sent me the wrong book, but the book they sent sounded interesting enough for me to keep it. I still contacted the seller and communication was fast and professional. They apologized for sending me the wrong book and said I could return it for a refund. I told them that I liked the book they sent me and wanted to keep it. They were happy. Told them thank you and happy new year. People make mistakes, but the fact that this seller was quick and professional and apologized made a difference.

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  2. The basket is perfectly what I ordered and as listed. It came in the factory packaging and was perfect upon delivery. Thank you postal service lol. The delivery took way longer than listed though, it was listed to come in a week from purchase, but took a whole month. I had some concerns at first, but communication with the company was top notch and they were very professional and answered most of my questions satisfyingly. Just prepare for a longer wait than listed, but I got what I bought lol.

    coalmine489a

  3. The two new out-of-print books I ordered were exactly as described and shipped promptly. I did ask the seller's support person (an AI chatbot, I think) to be sure to package the items carefully, and "he" said that he'd make that request of the shipping department. I knew this was hooey, and as I expected, the books were shipped in nothing but a padded paper mailer, no other protection. I got lucky, no damage, but don't bother making special requests of this seller.

    Olivier Marguillard

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