Faked in China : Nation Branding, Counterfeit Culture, and Globalization, Har...-image

Faked in China : Nation Branding, Counterfeit Culture, and Globalization, Har...

$ 57.54

Item Weight: 21.3 Oz gtin13: 9780253018397 Number of Pages: 298 Pages ISBN: 9780253018397 Item Width: 6.3 in Format: Hardcover Language: English Publisher: Indiana University Press Type: Textbook Subject: Marketing / General, Media Studies, Intellectual Property / Copyright, Globalization, General, Asia / China, Criminology Item Height: 0.9 in Book Title: Faked in China : Nation Branding, Counterfeit Culture, and Global Publication Year: 2015 Publication Name: Faked in China : Nation Branding, Counterfeit Culture, and Globalization Series: Framing the Global Ser. Item Length: 9.3 in Subject Area: Law, Political Science, Social Science, Business & Economics, History Author: Fan Yang

Description

Faked in China : Nation Branding, Counterfeit Culture, and Globalization, Hardcover by Yang, Fan, ISBN 0253018390, ISBN-13 9780253018397, Like New Used, Free shipping in the US Faked in China is a critical account of the cultural challenge faced by China following its accession to the World Trade Organization in 2001. It traces the interactions between nation branding and counterfeit culture, two manifestations of the globalizing Intellectual Property Rights (IPR) regime that give rise to competing visions for the nation. Nation branding is a state-sanctioned policy, captured by the slogan "From Made in China to Created in China," which aims to transform China from a manufacturer of foreign goods into a nation that creates its own IPR-eligible brands. Counterfeit culture is the transnational making, selling, and buying of unauthorized products. This cultural dilemma of the postsocialist state demonstrates the unequal relations of power that persist in contemporary globalization.

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